O1DMatch Marketing Session

Five marketing moves,
ready to run

Watch Sherrod walk through the five marketing initiatives, then use the AI coach — trained on the actual session transcripts — to turn each directive into outreach, ad copy, automations, and tracking setups.

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Session Videos

5 recorded directives — LinkedIn for Africa, recruiting partners, jobs, ads, tracking.

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Marketing Coach

Ask it to draft the ads, the agency pitch, the scraper spec — grounded in Sherrod's actual words.

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Transcripts

The full transcript of every session, exactly as recorded, for reference.

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Action Playbook

Each initiative distilled into goal, steps, and what to confirm before running.

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The five initiatives

  1. 1. US LinkedIn Profiles for the Africa Team — more US-based profiles so the team reaches decision-makers at scale.
  2. 2. Executive Search & Recruiting Partners — small staffing agencies bring employers; we sponsor the talent and split fees.
  3. 3. Job Search — Seed the Portal — scrape jobs from employers we've already contacted so signed-up talent always sees real openings.
  4. 4. New Landing Pages & Ad Copy — pre-build the ads against Aaron's anticipated slugs, $1/day to test.
  5. 5. Conversion Tracking — track the page after the landing page (form / Stripe) so ad spend is finally measurable.

Guidelines, not hard rules — do what we're trying to do, and improve it where you can.